Setting Expectations

Brunette - This is your ultimate wash and go option, for naturally looking straight hair.

Blonde - Depending on the health of the hair, this is generally a wash and go option for naturally looking straight hair. Damaged blonde may experience about 90% straight with some residual wave. Our aim will always be to provide you the best outcome possible.

This treatment grows out. The treated hair will remain permanently straight. Depending on the type of curl and tolerance to the wave/curl, repeat treatments could be anywhere from 5 months to 12 months apart. The longer the hair the more weight there is to pull down on natural regrowth.

A Semi-Permanent is not a guaranteed wash and go option. If the hair is in a healthy condition, you may find air dried results sit perfectly, however, we would always suggest that heat activation will provide the best results. Damaged hair can be more resistant to texture change and whilst results will be a noticeable improvement, they would likely still require heat styling. Best results for damaged hair is usually experienced after 2 or more treatments.

The main purpose of a semi-permanent is to improve the health and quality of the hair, dramatically reduce styling time and have longer lasting wear out of your style. If your treatments are consistent and/or overlapped, you will achieve straighter and healthier hair each time, sometimes even achieve permanently straight results.

We carry multiple products in salon, tailored to suit the hair type and the goal of our client. It is important to remember that every head of hair is different and you cannot expect the exact same result as your friend, or even a family member. Some hair takes very well, whilst others can be extremely resistant.

We strongly recommend following our hair preparation instructions which will be sent to you via text message upon booking. It is easy, affordable and will give you the best outcome.

Virgin Blonde / Virgin Brunette Hair - The treatment can temporarily discolour the hair to add what we call a ‘golden glow’. Your natural colour will remain, however when the sun hits the hair it shines with a sort of golden shine which will begin to fade after the first wash, usually returning to normal colour by the 2nd or 3rd wash.

Coloured Brunette Hair – Depending on the type of dye in your hair it is possible this will lift. We find the darker the hair, the greater the lift, particularly with box dye and permanent colours. The underlying tones of the dye will come through, as a result, some colour will barely change, some will lift to a beautiful chocolate brown and others will lift enough for a red/orange base to come through (this is generally for box dyes). If you are due for a colour, we recommend doing so after your treatment. The colour will not affect the treatment, however it is important to note that any chemical service such as colouring will gradually add porosity to the hair, irrespective of a treatment or not.

Bleached Blonde Hair – We understand how much effort blondes go to get their colour right. We put a lot of effort into ensuring the colour of the hair remains in-tact, however there should to be an understanding that if the primary goal is to achieve as straight as possible, there may be a slight change in colour. This would usually be a creamier blonde. Our clients don’t experience anything brassy.

If you are unsure, please see our Instagram photos of blondes. Bleaching will gradually affect the treatment and add porosity to the hair. With the right aftercare you can manage porosity and maintain sleekness for as long as possible.

No swimming for 10 days and no bleach for 2 weeks. You can tie your hair up, however we suggest loosely. We also advise against tying the hair up when wet for at least the first 2-3 washes. We highly recommend the use of our Aftercare products to maintain your treatment, the health of your hair and scalp, as well as the ongoing shine. Exact aftercare products are advised on the day depending on the treatment and type of hair.

You may experience a slight odour upon washing your hair which usually lasts around 3 washes. Feedback on the smell ranges from clients enjoying it to other clients finding it unpleasant. It is only temporary and it is only when the hair is wet. Upon drying the smell is gone.

Some clients may experience some dry scalp, usually through the part line. This is completely normal and is as a result of shampooing, the treatment itself will be on an acidic base (the best environment for the hair) and heat iron next to the scalp. It is therefore completely normal if you experience some dry scalp

Naturally, the scalp will begin producing oil to compensate for any dryness. We suggest waiting as long as possible after the treatment before washing so that those oils can hydrate the scalp and also to avoid creating a habit of needing to wash the hair more frequently. The hair strands will be retexturized, hydrated and smooth, allowing oil to travel down the hair strand faster. Therefore, for the first couple of washes you may experience ‘oilier’ hair. If you do notice a difference, you can simply use a light spray of dry-shampoo while allowing oils to regulate.